Our ethos is centered on the belief that an object is truly beautiful only
when it is created in a way that is mindful of our community and our planet’s resources.
Design For Longevity
Our textiles and wallcoverings are crafted with the highest possible standard of quality, making them enduring accents that, with care, can be cherished for a lifetime.
Fair Working Conditions
We regularly visit our trusted partner workshops in Bangalore and work to maintain long-term relationships through open communication and mutual feedback. Each of our workshops is committed to providing fair wages and healthcare to the artisans they employ. Our block printing workshop is a woman-owned business that follows ISO 2600 standards for social responsibility and aligns to the United Nations’ Sustainable Development Goal for sustainable consumption and production patterns.
Giving Back
We have committed to contributing 5% of our net profits each year toward community initiatives in India and the US.
We periodically organize quilting kit fundraisers with 100% of proceeds donated to causes we believe in, including the National Network of Abortion Funds and the Movement Voter Project.
Circular Materials
Our hand-block printed textiles are crafted using GOTS-certified dyes on cotton, linen, and wool — natural fibers that, at the end of their life cycles, are safely biodegradable. Our wallcoverings are digitally printed in the United States using FSC (Forest Stewardship Council)-certified paper grounds and water-based latex inks. Wallcoverings printed on grass cloth use sisal, a sustainable, renewable fiber from the agave plant that is sun-dried for low energy production.
Waste Reduction
We repurpose our textile remnants of all sizes into home decor items, accessories, and quilting kits. Samples and
seconds are donated to local Bay Area organizations, including Make It Home, which furnishes homes of newly-housed foster kids and formerly homeless families with donated furniture and household goods.
Honoring Craft
We honor India’s legacy of handmade craft by supporting traditional production techniques, many of which have remained unchanged for centuries. In an economic climate that increasingly prioritizes speed and convenience, we are proud to help sustain these traditions with the hope that they will continue to flourish for generations to come.
Economic Empowerment
We have partnered with Bangalore-based nonprofit MITU Foundation to create our memo samples. Founded in 2009, MITU focuses on empowering women by providing education about the menstrual cycle: a natural and universal biological process that — due to lack of tools and information — contributes to exceedingly high school dropout rates for young girls in rural India. A portion of the income MITU generates from producing our samples helps fund its initiatives to uplift women and provide opportunities for economic advancement.
© 2024 Seema Krish
